THE MYSTERY OF LA MER

Some say it’s science. Some say it’s magic. 

From the moment of its creation, Crème de la Mer has captivated the imaginations of countless devotees. The story of Dr. Max Huber’s secret golden elixir and his legendary healing moisture remain a source of endless intrigue to this day.  

TRANSFORMATIONAL PROCESS

Miracle Broth^TM, a potent blend of precious sea-born ingredients, is the soul of La Mer’s iconic and coveted formulas. A three- to four-month bio-fermentation process transforms natural sea kelp, vitamins and other pure ingredients into the skin-soothing miracle at the heart of Crème de la Mer’s healing moisture. The same time-honored tradition of fermentation employed by other artisans such as wine makers is used to enhance the powers of nature.

POWER OF PHYSICS

As an aerospace physicist, Dr. Max Huber was inspired by the power of physics and energy to take an innovative approach to restore skin’s vitality. To mimic the sun and natural rhythm of waves, Miracle Broth is exposed to pulsating sound and light energy during the fermentation process, intensifying its activity for maximum benefits to the skin. Still at the forefront of innovation, Miracle Broth helps infuse skin with energy, increasing skin’s healthy look and radiant glow.

SUSTAINABLE HARVEST

Inspired by its natural self-regenerating powers, Dr. Max Huber looked to Giant Sea Kelp – which has the ability to grow up to two feet a day – as its source of renewal. Sustainably hand harvested in pristine, protected waters off the coast of Vancouver Island, only the top fronds are harvested to ensure the ecosystem remains intact.  To retain its powerful regenerative abilities, the precious living algae is placed on ice and flown to the Max Huber Research Labs where it begins its transformation into Miracle Broth.

ARTISANAL APPROACH

The iconic Crème de la Mer is created with the highest standard of craftsmanship.

• Each jar of Crème de la Mer is hand-filled within eight hours of formula completion, with the room’s temperature constantly controlled. This time-intensive method suspends the Crème’s ingredients in its extraordinary emulsion formula.
• The potent sea kelp at the heart of Miracle Broth is carefully and sustainably hand-harvested and shipped on ice to the Max Huber Research Labs to maintain the integrity and activity of the fresh plant.

CRÈME DE LA MER
Infused with a potent dose of Miracle Broth, Crème de la Mer captures the miraculous healing energies of the sea. Skin is immersed in moisture and energy, visibly transforming with the promise of new radiance and the look of youth.

A VINTAGE TOUCH
In honor of the original moisture miracle, La Mer created the Limited-Edition Crème de la Mer with a vintage deco, inspired by one of Dr. Huber’s original Crème de la Mer jar designs.

 

Available as from September 2018 at all La Mer sell points 

Suggested retailer price: 285€ - 60ml